Kiehl’s x MTV: Ultra Facial Cream, Charity & Skincare Dreams

Kiehl’s Ultra Facial Cream is a bit of a cult product. This huge tub of lightweight moisturiser contains all sorts of goodness to keep your skin hydrated and well-balanced, especially in harsh winter weather. The formula includes Antarcticine, a natural extract from microorganisms sourced from sea glaciers, which has an amazing ability to protect skin from cold temperatures. It also has Imperata Cylindrica, an Australian plant which has superb water retention properties in dry conditions.

I must admit, the science behind it goes totally over my head, but what I do know is that this stuff is a lifesaver if you have dry skin. I’m a latecomer to the Ultra Facial Cream party, but I’ve been using it ever since I popped along to an event at Kiehl’s Buchanan Street last month and I’m definitely a convert. My skin has felt so much more smooth and hydrated which has been amazing, especially as this is the time of year when cold weather and central heating can wreak havoc on my skin.

kiehls ultra facial cream mtv staying alive

As if that wasn’t enough to convince you to go out and treat yourself to a tub of the Ultra Facial Cream, if you purchase this special edition version of the moisturiser then Kiehl’s will donate £10 to the MTV Staying Alive Foundation. This charity aims to stop the spread of HIV, provide resources and education for people, and empower young women across the world. Approximately 36.7 million people worldwide are living with HIV/AIDS, so educating the next generation is vital to stop further spread. The limited edition Ultra Facial Cream packaging has been designed by this year’s Staying Alive Ambassador, Laura Mvula, and the proceeds will go towards funding three international projects focusing on HIV-prevention in women and girls.

Kiehl’s has a long history of supporting charities – particularly HIV, children’s and environmental charities – but because they don’t advertise, this isn’t a well known fact. That’s why their partnership with MTV Staying Alive is so important to help get the word out. In addition to the brand-wide charity campaigns, the individual Kiehl’s stores also support local charities; at the event, we heard all about how the Buchanan Street team were fundraising for Glasgow Children’s Hospital.

kiehls ultra facial cream mtv staying alive

Kiehl’s is a great ethical brand to shop with if you’re looking for skincare which actually works. With their background as a pharmacy, dating all the way back to 1851, their products bring together the best of natural ingredients and scientific formulas to create tried and tested skincare for all skin types. Take a look at some of my recommendations below…

Gillian

Freelance social media and digital marketing consultant with a penchant for writing blog posts, drinking sickly sweet cocktails and exploring the cobbled streets of Edinburgh.

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